They tell themselves they'll start investing when they earn more. When the debt is gone. When things settle down. When they understand it better. And years go by. The single most expensive mistake in personal finance isn't a bad investment — it's waiting too long to start.
You don't need to understand the stock market. You don't need a lot of money. You don't need to take big risks. What you need is a starting point, a clear account to put money into, and someone to explain it simply. That's exactly what Rico does.
Canada has some of the best savings tools in the world — the TFSA alone is one of the most powerful wealth-building accounts available anywhere. Most people are either not using it, or not using it correctly.